05 February 2018
Digital Masterclass: Facebook Advertisement (Wick, Caithness)
This masterclass has been developed for Highlands and Islands businesses to learn how to maximise use of Facebook advertisement to promote their business. Prior to the event you will receive a phone call from the trainer to find out how you currently use Facebook and discuss what you would like to achieve out of the workshop.
During the masterclass you will learn how to:
- Identify your target audience and potential new ones
- Create target keywords for your business
- Develop an advertising strategy for social media
- Create a budget for Facebook Ads
- Create a simple advert and upload it to Facebook
- Analyse the success of your advert through Facebook Insights.
You will also receive advice after the masterclass has finished. Two to three weeks later the trainer will be in contact to discuss how you have gotten on with your strategy and will discuss any questions you have and whether there is anything you could do to get even better results.
The session will be led by Rene Looper from Tuminds.
Rene is the founder of Tuminds who have been advising businesses on digital marketing, social media strategy, paid advertising, ecommerce, SEO and website data analytics, for over 10 years.
Eligibility: This course is fully funded by Highlands and Islands Enterprise. Please note, HIE clients will be prioritised where there is a waiting list.
When05 February 2018 09:30 - 16:30
WherePulteneytown People's Project (venue tbc) - Wick