Tech Tuesday

Over the next month #hellodigital are bringing the biggest names in digital technology to Inverness. Microsoft, Google and IBM are travelling north for a selection of workshops, expert talks and business one-to-ones.

Microsoft: Tuesday 20 September

Time: 11:00-14:00
Microsoft partner Click Networks will be holding two workshops at #hellodigital where they will show how cloud-based computing can help you and your employees to work anytime, anywhere. Many businesses have already moved to the Cloud helping them to save money, increase productivity and improve workplace collaboration.

The second part of their workshop will look into the security aspects of the Cloud. Your data can be accessed anytime, anywhere but this doesn’t mean that you have to compromise on security. Click Networks will give advice on how to access your data anywhere, securely and safely.

There are also one-to-one appointments available with Click Networks who will be happy to discuss your personal business use of the Cloud with you. Click Networks were founded in 2005 and aim to provide an array of IT support services to companies across Scotland.

Book your place on the workshop here, and don’t forget to sign up for a one-to-one appointment if interested.

Google: Tuesday 27 September

Time: 12:00-13:00
As part of Highland Business Week, #hellodigital have invited the Google Digital Garage on Tuesday 27 September to the Kingsmills Hotel in Inverness.

Google is providing free, in-person digital skills training so that you too can use the web to grow your business, your career or even just your confidence. Google would love to see you at their Digital Garage where they will be holding their ‘Reach New Customers Online’ seminar. 

Seminar Information 
Take the next step and make your business more visible online so that new customers can find you. Understand the cornerstones of digital marketing, and learn how to use online marketing tools to reach prospective customers. Book now.

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A Google Digital Garage 'mentor' will also be available all day for one-to-one sessions. Do you have questions about how you could be promoting yourself online better? Just drop in and ask our Google expert. 

IBM: Tuesday 4 October
Time: 10:00-12:45 - followed by networking lunch
It is a marketing tool most of us use every day - but how much attention do we pay to the analytics behind it? Social media is a great tool that allows businesses to tap into different channels and attract new audiences.

Next level analytics is here thanks to IBM Watson Analytics for Social Media. It is a cloud-based smart data discovery service which puts advanced analytics, without complexity, right at your fingertips. It has been used at Wimbledon and the Superbowl to improve engagement and increase sales, and now you can find out how you can use it in your business.

Sasha, from IBM, will be at #hellodigital providing hands-on demonstrations looking at how to use insights to inform business decisions, create infographics based on feeds from Twitter and Facebook and feeds in blogs, boards, news, reviews and video comments.

Find out more about Watson in the below video and book your tickets here.